Trello is an amazing resource for keeping your team’s assignments and tasks organized and readily accessible. Everyone on your team can view everything easily and keep up with their part, keeping all of the different assignments throughout your team centralized. In this article, we’ll cover how to automatically add your HubSpot tasks to your Trello board, further centralizing your team’s assignments while also saving yourself time and mistakes.Continue reading
A mailing list a great way to engage with potential clients and customers. However, companies are often left with a vague idea of who their subscribers actually are and how best to engage with them. In this article, we’ll explain how to connect MailChimp to Salesforce – a service for managing sales leads – through Zapier, making your mailing list and list of prospective leads each more effective.Continue reading
Having an active newsletter is one of the best ways to make sure your customers are engaged with your service. However, incentivizing people to sign up to for an email subscription, keeping track of your subscription rate, and even setting up a sign up form for your site may be a little foreign to you. In this article, we’re going to cover how to do all of these automatically using Zapier and MailChimp.
For this, you’re going to need a MailChimp and a Zapier account. Both are free and easy to join. You’ll also need to be at least a little familiar with your site and how to embed things in it. To incentivize people to sign up for your email list, we suggest giving away a digital good for free. This can be a PDF, video, software sample, discount code, etc. The item will be different depending on what kind of service you are trying to promote. To be able to share the file, you need to have it uploaded online somewhere that allows you to share the file using a link. If you don’t already have the file uploaded somewhere, Dropbox is another simple and free solution that will allow you to upload the file and share it through a link.
Now that that’s out of the way, let’s get into it!Continue reading
I have been thinking a bit lately about the concept of inertia. “A body at rest tends to stay at rest, while a body in motion tends to stay in motion, unless acted upon by another force” or something very close to that. One specific application of this law is that it takes much more force to start something moving, or move it in the opposite direction, than it does to keep it moving the same direction it is already traveling. Of course, the law of inertia speaks to Physics, but it has applications in business and in life.
Recently I’ve observed this phenomenon specifically with New Years resolutions. I know a great deal has already been said about New Year’s resolutions, everything there is to say, one might think. It’s an arbitrary day, just like any other. Everyone breaks their resolutions within the first month, and often end up worse than they started because they’re depressed about their failures. Peoples’ resolutions are shallow and selfish. You get the idea. But you know what? I’m going to take a crack at it anyway.Continue reading